Pathwei is the end-to-end career app. It maps every step to the job you want, in order and dated to your timeline, then gives you the tools for each one and a community walking it with you.
83.9%of our first 144 feel unsure about their career, at least occasionally
5awards won by Pathwei in 2026
0 to 20 on the journey
Diagnostic: Not sure what you want? Start here.
Questions about how you spend a free day, what you'd rather be known for, and what you do when plans fall apart. No assumed knowledge, no right answers.
I'm curious about you already.
20 to 80 on the journey
Path: your route to the role, dated and in order.
Pick a target and your year. Pathwei lays out the experiences, certifications, skills, events and education that get you there, and when each one matters.
Steps shown 0 of 0Steps with alternatives 0Done 0%Target -
80 to 100 on the journey
Services: everything for the application, from one record of you.
Each tool starts from what the others already know: your diagnostic, your path and your CV. Tap any service to see it in action.
Try it here
CV Analysis
Drop in your CV and see your score, and the score it could reach. Your market position, salary band and recommended roles unlock when you sign in.
Drop your CV here PDF or Word, up to 5 MB
Alongside the whole journey
Community: people one step ahead of you, in your sector.
Sector spaces where students and verified professionals answer questions, share wins, and share packages like the CV that got them hired.
Illustrative posts. The live site pulls real, moderated posts.
Engineering leaderboard
Path progress this month
Illustrative ranking.
Your best fit is one tap away.
Take the diagnostic, build your path and use every tool right here. The app arrives in March 2027, and your account works here from today.
Why Pathwei
What if we told you getting a job is easy?
Yes. We said it.
Every career has a recipe: the right ingredients, added in the right order, at the right time. There are more jobs out there than you think. Most people were simply never handed their recipe. We broke the whole thing down, step by step, and Pathwei hands you yours.
Inside Pathwei: the best of everything, at every step
Four parts, one journey. Each one is built on research, and each one does more than any tool you have used before.
01 Diagnostic
We start with who you are, not just what you should do.
Most people do not truly know what they enjoy yet. The diagnostic finds out, then turns it into the careers that fit you, so you can feel sure the target is right before you aim at it.
Grounded in the research careers professionals rely on: occupational interest profiles from O*NET and Holland's RIASEC model, personality items from the International Personality Item Pool, and work values.
Written in everyday language, never careers jargon. You answer about real life, and we do the translating.
Fun from the first tap to the Reveal, with four kinds of question and no wrong answers.
What most tests ask
"Do you prefer presenting to stakeholders, or managing an intern?"
What we ask
"Would you rather plan the team picnic, or babysit your little cousin for the day?"
02 Path
The monster. Every step to your dream job, in your hand.
Pick any job. Path lays out every step between you and it, dated to your timeline, and walks you through each one. It is the heart of Pathwei, built on three layers of research, and it turns a career into something you can actually finish.
What, why and how. Every step says what it is, why it is on your path and exactly how to do it, with the links to take you there.
Alternatives of equal strength. Cannot do a step? Swap it for one that counts just as much, so you never hit a dead end.
Start from anywhere. First year, final year, graduate, or not going to university at all.
Honest about time. Tell it you need this job in eight months. It tells you straight whether that is realistic, and if not, which roles you can reach in that time and the skills to build for them.
Gamified. Complete a step, watch the line light up, and move on. Momentum, not overwhelm.
Summer internship applicationsDue 30 Nov
What it is
Ten-week paid placements at engineering firms.
Why it is here
Recruiters for your target screen for it first.
How to do it
Three firms open now Apply
Alternative: Year in industry placement
03 Services
Tools built to get you through, not just to look busy.
Your CV, your applications and your interviews, all built from the same record of you, so every tool knows where you are heading.
CV Builder, View My CV, CV Analysis and Tailor. Built to pass the applicant tracking systems employers really use, including Workday, Taleo and Greenhouse, and scored against what recruiters screen for.
Knowledge from the people who hire. Rules drawn from HR and recruitment professionals, careers consultants, university careers services, Prospects, TargetJobs and the Institute of Student Employers, with sector sources such as Wall Street Prep and PrepLounge.
Interview Simulator. Paste a real advert. It reads the job description and the company's values, then builds every stage: application fit, a psychometric test made for that advert, and behavioural and technical interviews asked the way HR asks. The report grades what you said, not just how you said it.
Find Opportunities. Connects who you are, your CV and your target, and finds the experiences, certificates and events you are the right level for, with their closing dates.
CV score6887
WorkdayTaleoGreenhouse
ApplicationPsychometricBehaviouralTechnical
04 Community
Ask the people already in the job you want.
Sector spaces where students and verified professionals answer questions, share wins and pass on what got them hired. The insider knowledge that used to depend on who you know, open to everyone.
Are graduate schemes at the big contractors worth it?Year 2, Mechanical
Yes, if you want chartership in four years. I did mine at a tier one contractor.
Verified professional
Unemployment: the talent is there. The guidance is not.
The jobs exist. Reaching them has become a maze that only some people were ever shown the way through.
87%
of UK graduates are in work or further study fifteen months after graduating. The jobs are there.
HESA Graduate Outcomes, 2023/24
140
applications for every graduate vacancy, a record. Getting there first, and getting there ready, matters.
Institute of Student Employers, 2025
66%
don't know what to do next in their careers.
NCFE
33%
of recent graduates used their university careers service at all.
Office for Students, 2026
24.5%
fall in graduate recruitment at leading UK employers since 2022.
High Fliers, 2026
981,000
young people aged 16 to 24 not in education, employment or training.
ONS, 2026
What students told us
Our first survey wave, 144 students, February to March 2026.
How career uncertainty hurt them
Pathwei survey, wave 1, n = 144. More than one answer allowed.
The hardest part of planning a career
Pathwei survey, wave 1, n = 144.
83.9%feel unsure about their career at least occasionally
13.9%rate the careers advice they can get as highly useful
43.1%rely mainly on friends and family for career advice
Pathwei survey, wave 1, n = 144.
Unemployment is never just one problem.
Work is how most of us pay our way, meet people and feel useful. When the route into it is hidden, the cost spreads into every corner of a life.
Every career has always had a route: what to learn, where to show up, when to apply. It was handed down quietly, to the people who knew the right people. We drew that map, and we are giving it to everyone.
No university? No problem.
Pathwei is not only for students.
981,000 young people in the UK are not in education, employment or training. Most careers do not need a degree, and the ones that do can often be reached by building the skills another way. Not planning to go to university? There is still a path for you, and Pathwei will map it.
A world where your career success depends on who you are and how hard you work, not on who you know or where you are from.
Our mission
To map every route to every career, and put the guidance, the tools and the people to walk it in everyone's hands.
Honest by default
Real numbers, real sources, no fake countdowns. If we are not sure, we say so.
Built for everyone
With or without a degree, a network or a plan. Designed with neurodivergent users in mind from day one.
Research before opinion
Every rule behind a step or a score traces back to a source.
The student comes first
We earn when students succeed. Universities get insight only with a student's consent.
Your data is yours
Held in the UK, exportable and deletable, never sold.
Team: the people building Pathwei
Engineering, operations and finance, with lived experience of the problem we are solving.
Co-founder and CEO
Moe Musa
Leads Pathwei's strategy, operations and partnerships, with a background in recruitment technology. EngTech (IMechE), TEDx speaker and Nottingham engineering graduate. Ex Jaguar Land Rover and Toyota, on £1 million procurement initiatives.
AI engineer who has shipped complete products for many startups and led the teams behind them. Ex Baker Hughes engineer and Nottingham engineering graduate. Builds everything Wei runs on.
Between the three of us, we have walked almost every route there is: certifications, placement years, internships, graduate schemes and full-time roles at Jaguar Land Rover, Toyota, PwC and Baker Hughes, side by side with university careers teams. We went through the hard parts so you do not have to. What we found: the problem is not a lack of talent. It is a lack of guidance.
January 2026Three of us, one room
We met to work out why so many capable students had no idea what came next.
While we built it303 students asked
Across three survey waves. In the first, 83.9% said they feel unsure about their career at least occasionally.
2026Five awards
Recognised at Ingenuity Impact and Pitch2Win, and supported by Ingenuity Lab and Barclays Eagle Labs.
2027Pilots, then the app
University pilots are confirmed for 2027, and the app launches in March 2027.
Work with us: three ways in
Whether you want to build Pathwei with us, grow alongside us or back us, start here.
Careers at Pathwei
We will be hiring. Join our talent pool and send us your CV. We do not lose CVs in a folder: if you are a good fit, we will be in touch to stay in touch, even before a role opens.
Partnerships
If we can create value for each other, we want to hear it. Send us a proposal: what you can offer, what you would like from us, and how we both grow.
Investors
Looking for the data room, the model or a conversation with the founders? Tell us a little about you and pick a time that suits.
Research
The research behind every step.
A path is only as good as what it is built on. Every step, score and suggestion in Pathwei traces back to research: published hiring standards, sector by sector rules, career theory, our own student surveys and input from careers advisers and recruiters.
303students surveyed across three waves
17competitor platforms audited
10sector libraries, each researched in depth
10research papers in our programme
The layered model: how a recommendation is made
Three layers sit underneath every tool. Each one narrows the advice from what is true for everyone to what is true for you.
Layer 1
Universal standards
How UK hiring works across the board: what applicant tracking systems such as Workday, Taleo and Greenhouse parse and reject, recruiter screening norms, and guidance from university careers services, Prospects, TargetJobs and the Institute of Student Employers.
Layer 2
Sector libraries
A dedicated library for each of ten sectors: Finance, Consulting, Tech, Engineering, Healthcare, Creative, Law, Education, Business and ops and the Public sector. Certifications, timelines, interview formats and what a strong CV looks like in each, checked by people who hire in them.
Layer 3
Your role and your record
The specific role you are aiming for, and everything you have already done: your answers, your CV, your completed steps. This is what makes the path yours.
Confidential, and shareable on trust
The libraries themselves are our core asset, so we keep them confidential. We are happy to walk universities, partners and investors through the research under a non-disclosure agreement.
Built for the UK, ready for anywhere
Today every layer reflects UK hiring. The model is designed so each layer can be rebuilt for another country's standards, without changing how the product works.
Career theory: careers are not straight lines
Classic career advice assumes you choose once and walk in a straight line. Real careers bend. Our model is grounded in two theories that take that seriously.
Mitchell, Levin and Krumboltz, 1999
Planned Happenstance
Unplanned events shape careers, and people can make good luck more likely by staying curious, persistent and open. In Pathwei, events, insight days and conversations are steps in their own right, and every path leaves room for the unexpected.
Pryor and Bright, 2011
The Chaos Theory of Careers
Careers are complex systems: small changes can have big effects, and the route keeps changing. In Pathwei, steps have equivalents of comparable value, so when one door closes the path adapts instead of breaking.
Nesta, 2020
Mapping Career Causeways
Showed that jobs can be mapped by how close they are to each other in skills. It informs how we judge whether two steps, or two roles, are truly equivalent.
Voice of the student: 303 students, three waves
We asked before we built, and kept asking while we built. Wave 1: 144 students, February to March 2026. Wave 2: 106, April 2026. Wave 3: 53 beta users, July 2026.
How often students feel unsure about their career
Wave 1, n = 143.
How clear students are on their career
Wave 1, n = 144.
What would make them quit a career app
Wave 1, n = 144. More than one answer allowed. Every one of these shaped the product.
Features beta users rated valuable
Wave 3, n = 52 beta users.
A paper we are writing
Neurodivergent talent, overlooked by design.
Just 3 in 10 autistic adults in the UK are in work, against about 5 in 10 disabled people and 8 in 10 non-disabled people. That leaves around 7 in 10 autistic adults out of work.
Autism is only part of it. Almost 140,000 UK students have dyslexia, dyspraxia or ADHD, and recruitment processes and career tools are rarely built with any of them in mind. Of the 17 platforms we audited, one advertises any neurodivergent feature at all, and none names ADHD, autism or dyspraxia.
Adults in work, UK
The Buckland Review of Autism Employment, Department for Work and Pensions, February 2024.
140,000UK students with dyslexia, dyspraxia or ADHDHESA 2022/23, via Times Higher Education
1 of 17career platforms advertises any neurodivergent featurePathwei audit, October 2026
How Pathwei is built for every kind of mind
AaPlain, simplified language
No jargon. Every question and every step is written to be understood the first time.
1One step at a time
One question on screen, one clear next step on the path. Nothing to hold in your head.
◆Visual by design
Icons and colour-coded step types, a consistent layout, and the whole route visible at a glance.
◑Calm colours, your choice
A soft dark mode by default and a warm light mode, with no flashing or clutter.
♫Sound and haptics you control
Gentle feedback when something happens, and one tap to turn it off.
⌛No time pressure
The diagnostic has no timer. Go at your own pace and come back whenever you like.
Grounded in research on how neurodivergent people learn and process information. Our paper on neurodivergent-friendly career design is in preparation.
Competitors: an honest comparison
We audited 17 career platforms. Where others match us, we say so. Five things on this list, nobody else was found to do at all.
5capabilities no competitor was found to offer
1 of 17platforms advertises any neurodivergent feature
0 of 10publish how their scoring works
Capability
Pathwei
CareerSet
Symplicity
CareerOS
Morrisby
A diagnostic written for people who do not speak careers jargonOnly Pathwei
A diagnostic whose result is your plan
A sequenced, dated roadmap to a target role
Plan completion tracked and shared with your universityOnly Pathwei
At-risk flags inside a careers serviceOnly Pathwei
A psychometric stage built from the job advertOnly Pathwei
Designed for neurodivergent usersOnly Pathwei
CV analysis and tailoring to an advert
Interview practice from a job advert
Reporting for careers services
From Pathwei's competitor audit, September to October 2026, based on each platform's public documentation. Partial means the feature exists in a limited form, through a partner, or for schools only.
Our papers: the research programme
Summaries are below. Full papers are available on request, and some are still being written up: leave your email and we will send each one the day it is published.
Pricing
Start free. Upgrade when it pays off.
The diagnostic, your path and the community are free, with limits on the AI tools. Paid plans remove the limits.
Founding Member offer
Max for four months for a one-off £20, everything unlocked today. Limited to the first 500 members.
Free
£0a month
A real start, with limits.
The full diagnostic, your best fits and your report
Your whole path, with the details of every step
View My CV
The community: post, reply and vote
The limits
One go each of CV Analysis, Tailor, CV Builder, the Interview Simulator and Find Opportunities
20 messages with Wei a month
No event steps on your path
No salary band or matching roles
No technical interview
Pro
£7a month
For students getting serious.
Everything in Free, without the limits
Unlimited goes, and unlimited Wei
Event steps on your path
Your salary band and matching roles
Every opportunity, matched to you
Season pass£20
Four months, one recruitment window. 29% off monthly.
Most complete
Max
£14a month
Everything Pathwei does.
Everything in Pro
The technical second interview
One-click CV refine, to the score your CV could reach
Season pass£40
Four months, one recruitment window. 29% off monthly.
Pro and Max start when the app launches in March 2027. Choose monthly or a four-month season pass. Founding Members get Max today.
Partnership
Free.
Yes, really. It is free.
Your careers team shares Pathwei with your students, and every student gets it free, tailored to your university.
Pathwei tailored to your university, its events and its careers team
Free access for every student
We work with your careers team to adjust paths and match your systems
A launch workshop with your students
The Live Dashboard, free for a trial period*
Success measures agreed with you up front
So what is in it for us?
Students use Pathwei for free, which is supported by advertising, and some choose to upgrade to a paid plan themselves. Your students get a better route into work, and we grow with them.
* Partners try the Live Dashboard free for a trial period. After that it is priced on its own.
Licence
Everything, for everyone.
Priced to your cohort.
Everything in the partnership, with every student on Max.
Every student on Max: no student payments, every tool unlocked
Deeper tailoring: your branding, your events and your own steps built into every path
Integrations with your systems
Training for your advisers and a named contact
A service level agreement and a full procurement pack
Pairs with the Live Dashboard, priced on its own
How much?
It depends on the size of your cohort, so we quote for you. Benchmarked against the platforms universities already buy, it comes in markedly more affordable. A short call is all it takes.
No commitment. A short call and a quote for your cohort.
Live Dashboard
See every student move.
Priced on its own.
Add it to a partnership or a licence. Your careers team sees engagement, progress and risk across every cohort, live.
Engagement and activation across every cohort
Path progress by faculty, course and year
At-risk flags before deadlines pass
Graduate Outcomes and KPI reporting
Reports for the whole university, one cohort or one student
Messages that land in the student's app
How much?
Priced to the size of your team and your cohorts, separately from the student side. Partners try it free first*. A short call is all it takes.
* Free for a trial period for partner universities.
Questions: the honest answers
Is the free plan really free?+
Yes. The diagnostic, your best fits, your path and the community cost nothing. The AI tools give you one free go each, and Wei gives you 20 messages a month. Pro and Max remove the limits.
Why is there a limit on the free plan?+
Every AI tool costs us money each time it runs. One free go of each lets you see what it does, so the free plan can stay free. Pro and Max remove the limits.
Do I need the app?+
No. Everything works here on the website. The app arrives in March 2027 for when you are on the move, with notifications and reminders, and your account carries straight over.
What is a season pass?+
Four months of Pro or Max for one payment, timed to a recruitment window. It works out 29% cheaper than paying monthly.
Can I cancel?+
Monthly plans can be cancelled at any time. Season passes and the Founding Member offer are one-off payments that do not renew.
We are a university. Why is the partnership free?+
Because the fastest way to help students is to be where they already are. You bring Pathwei to your students; we grow when some of them choose to upgrade. The licence exists for universities who want every student on Max. The Live Dashboard is priced on its own.
Hi
Diagnostic: what fits you
Answer honestly. Wei reacts as you go, and your three best fits open with everything behind them.
Path: your route, every step
Tap a step to see it, swap it for an alternative, and mark it complete when it is done.
Services: everything for the application
Every service works on your free account: one go each. Pro and Max remove the limits.
Community: your sector
Real people, real conversations. Ask, share, and learn how the process actually works.
For universities and careers teams
Live Dashboard
Every student's plan, progress, CV and interview scores in one live view. Know who needs you before a deadline passes, and walk into every appointment already briefed.
Illustrative data.
Why it pays for itself
Careers teams are measured on outcomes they only see a year later. The dashboard shows them now, while there is still time to change them.
Hit your targets
Track engagement and outcomes against your department's KPIs all year, not once a year.
Lift graduate outcomes
Better outcomes feed league tables and the TEF, which shape your reputation and the students who apply.
Spend where it works
See which programmes move CV and interview scores, and stop funding the ones that don't.
Scale every adviser
Each student has a plan between appointments, so advisers spend their time where it changes something.
Fewer surprises
Spot the gaps months before graduate outcomes data does, while students can still close them.
Students and staff, connected
One shared plan between each student and the careers team, so help lands where it is needed.
Shown only with student consentRecords held in the UKRegistered with the ICOEach institution's data kept separateStudents can export or delete their data
Pilot it with your students
We are taking pilot partners for 2027. Tell us about your cohort and we'll set up a demo with your own course structure.